“This success is not achieved overnight. We built around 50 games before this”, says Peter Vesterbacka, Rovio Chief. Angry birds have marked a 300 million downloads and targeting to be the first among all the entertainment franchisee to reach up to 1 Billion Fans worldwide.
Angry Birds was made with at most care for players so that at any point of entertainment, players don’t get stuck to some level and get bored. It was prime important to keep balance between the frustration and the excitement created in the game. “Game should be addictive but not like smoking”, Peter added. Designers were very analytical on the success expectation with this game and said to people that the success of this game, should not be associated with the luck but with the work.
Besides the games they had come up with toys which sales figures have touched to 8 million units already. Game has got a trademarked red sweatshirt with Angry Bird on it. We can expect a feature film and novel based on the “Angry Bird” game. They are planning to launch a cook book with egg recipes also.
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